Once you’ve been approved for a Google Account, by building a site that Google would easily approve, and you’ve selected a high paying topic for your site, you are ready to get to work and build your first profitable AdSense website.
If you have not already done so (you should have), you really need to go and read the program policies that Google has set, as well as their webmaster guidelines. This will help you to build a better site, and to avoid issues that can and will get you banned from the Google AdSense program.
Your site should be full of content that uses your keywords. A keyword density of about 2 to 3% is great. This means that your keyword should be used approximately 2 to 3% of the time in your content. So, for a page that has 600 words of content, the keyword would appear twelve to eighteen times (600 x 2% or 600 x 3%).
There is more to it than targeting keywords. The content must be accurate. It must be readable and understandable by visitors. It must be unique.
You should use all of the search engine optimization techniques as possible when building your site. Not only will this attract the right ads, but it will also help your site to move up in the search results, for the purpose of driving traffic to your site.
You want your site to look nice, to be informative, and to load fast. You want it to attract the right ads. You do not want anything on your pages that will irritate your visitor, such as blinking, blinding text or music.
Make it a site that you would want to visit, and then ask an uninterested party, such as your neighbor (not your best friend or your mother) if it is a site that they would want to visit, if they were interested in the topic.
Now, you are ready to place the AdSense code on your pages. Log in to your AdSense account. Click on the AdSense Set up tab at the top of the page. First, click on Channels, and set up a Channel for the topic of your site. This will come in handy later on, when you are analyzing which of your sites is pulling in the most money.
Next, click on palettes, and create a color palette that matches your site well. You want your Google ads to blend into your site. If they stand out like a sore thumb, they will get fewer clicks, simply because people really do try to avoid advertisements.
You want the ads to look like content on your site. Once you’ve set up a palette that matches your site, click on products. Choose AdSense for content to create your ad units.
Here, you can choose ads that are enclosed in a box, or ads that are more free standing, but still just text links. It is a good idea to choose the link unit to add above or below your navigational links, and you can design your site navigation links to look just like the Google link units.
You can use the ad units (boxed in) on other sections of your site. Those who have been in the Google AdSense game for a while have done years worth of testing on the topic of ad unit placement. Ideally, you will use ‘text ads only’ as
your setting. Then, place a skyscraper on one side of your page, and a rectangle ad unit at the top of your page.
Note that Google has limits as to how many Google ads can be used on your page! On one page, you may have three ad units, two search boxes, one link unit, and two referral units.
If you have not already done so (you should have), you really need to go and read the program policies that Google has set, as well as their webmaster guidelines. This will help you to build a better site, and to avoid issues that can and will get you banned from the Google AdSense program.
Your site should be full of content that uses your keywords. A keyword density of about 2 to 3% is great. This means that your keyword should be used approximately 2 to 3% of the time in your content. So, for a page that has 600 words of content, the keyword would appear twelve to eighteen times (600 x 2% or 600 x 3%).
There is more to it than targeting keywords. The content must be accurate. It must be readable and understandable by visitors. It must be unique.
You should use all of the search engine optimization techniques as possible when building your site. Not only will this attract the right ads, but it will also help your site to move up in the search results, for the purpose of driving traffic to your site.
You want your site to look nice, to be informative, and to load fast. You want it to attract the right ads. You do not want anything on your pages that will irritate your visitor, such as blinking, blinding text or music.
Make it a site that you would want to visit, and then ask an uninterested party, such as your neighbor (not your best friend or your mother) if it is a site that they would want to visit, if they were interested in the topic.
Now, you are ready to place the AdSense code on your pages. Log in to your AdSense account. Click on the AdSense Set up tab at the top of the page. First, click on Channels, and set up a Channel for the topic of your site. This will come in handy later on, when you are analyzing which of your sites is pulling in the most money.
Next, click on palettes, and create a color palette that matches your site well. You want your Google ads to blend into your site. If they stand out like a sore thumb, they will get fewer clicks, simply because people really do try to avoid advertisements.
You want the ads to look like content on your site. Once you’ve set up a palette that matches your site, click on products. Choose AdSense for content to create your ad units.
Here, you can choose ads that are enclosed in a box, or ads that are more free standing, but still just text links. It is a good idea to choose the link unit to add above or below your navigational links, and you can design your site navigation links to look just like the Google link units.
You can use the ad units (boxed in) on other sections of your site. Those who have been in the Google AdSense game for a while have done years worth of testing on the topic of ad unit placement. Ideally, you will use ‘text ads only’ as
your setting. Then, place a skyscraper on one side of your page, and a rectangle ad unit at the top of your page.
Note that Google has limits as to how many Google ads can be used on your page! On one page, you may have three ad units, two search boxes, one link unit, and two referral units.
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